10 mobile app security best practices in 2024

Let’s be clear: mobile app security isn’t just about protecting the app itself; it’s about safeguarding the broader ecosystem it touches. Here’s why mobile app security is more critical than ever: Protecting user data: Your app likely collects sensitive user information, from financial data to personal identifiers. A breach compromises not just this data, but […]

How to personalize your mobile app with user data

Your app is competing for a precious commodity: user attention. In a world where people expect customized experiences, generic apps quickly fade into the background. Think of personalization as fulfilling a promise – you’re showing users that you understand their needs and are tailoring the app to meet them. According to Accenture, 91% of consumers […]

6 mobile app user onboarding best practices in 2024

Let’s take a quick trip back in time to understand how mobile app onboarding has evolved. In the early days of apps, onboarding was often text-heavy with lengthy tutorials and forced sign-ups, the equivalent of having a salesperson shouting in your ear right as you walk into the store. Then came the era of minimalist […]

Key App Metrics to Track in Your App and How to Interpret Them for Design

Remember those flip phones from the early 2000s? They were a marvel of technology back then. But imagine trying to design an engaging experience on those tiny screens with barely any buttons, that was the reality of mobile app design not too long ago. Decisions were based on intuition and limited user data. Fast forward […]