Fitco is a UK based consultant, manager and equipment supplier for all kinds of gym and spa projects. As a brand they have made their name, for over a decade, in the health and fitness sectors, with sublime deliveries of projects and client’s satisfaction.
The client needed a holistic revamp of their brand, from logo design, to a creation of a brand guild, a website and effective copy that would lead to conversions.
Fitco has worked with a branding agency before we were contacted. When they contacted us, we were provided with the basic brand info. We essentially came up with the brand name, and helped with the brand’s positioning. Fitco’s main goal was to build an online brand presence that stands out in their health and Fitness industry.
Before we commenced branding we have decided to boycott convention and take another route. We did not want Fitco to have a sporty image like the conventional model in the industry. Rather, we wanted a minimalistic approach, which makes Fitco stand out, and look more classy and professional. Our focus was on elegance, to show the brand as mainly a professional consultancy for spa and gym projects.
When we started our search for a branding and marketing agency to work with, we wanted an agency that can readily translate our visions for a relatable and high-converting digital presence. And we got that with Spyderweb. They have been with us through the whole process: branding, website design and marketing. And has helped us create the Fitco of our dream. Fitco says thank you.
Success is the sweetest brand of honey there is. Dig in!
© 2022 Spyderweb Digital Solutions. All Rights Reserved.